The Immense Dream of The Great Gatsby - 595 Words

The Immense Dream of The Great Gatsby People need dreams, there’s as much nourishment in them as food; but if they aren’t realistic then they prey on the people themselves. F. Scott Fitzgerald’s work of art The Great Gatsby explores the dangers of the immense American dream. The dream has had variations throughout different time periods, although it is generally based on ideas of freedom, self-reliance, and a desire for something greater. As the publishers consider today’s audience, they should consider the recover of The Great Gatsby by Matthew Gore as it conclusively captures the effects of largely dreaming and becoming a slave to one’s dream. This cover art best reflects the novel’s theme concerning the dangers of pursuing an out of reach dream using a pattern of symbolism. The novel cover is full of symbolism: the grotesque green, the surrendering man, but the broken glass which can also be interpreted as a spider web is most powerful. The broken glass represents Gatsbyâ€⠄¢s dream and how utterly fragile Gatsbys existence is. He is a self-made man who started out with no money but had a plan for achieving his dream. His entire early adulthood was spent orbiting around a single person and making a name for himself through corruptively. Gatsby has everything to lose when Tom makes Daisy question Jays credibility and trustworthiness. After the climatic chapter, â€Å"Jay Gatsby had broken up like glass against Tom’s hard malice†¦.† (8.142). The simile compares Gatsby to aShow MoreRelated Discussing the Greatness of Jay Gatsby Essay1211 Words   |  5 PagesFitzgerald chose the title ‘The Great Gatsby’ for his novel. This could lead us to believe that he personally believed his character to be great. However, this was not his only title for the book. The original title of the novel was: ‘Trimalchio in West Egg.’ Perhaps Fitzgerald changed the title as his story developed as he came to realise Gatsby’s greatness. However, this could be used to argue the other way, perhaps this original title relates more to the party throwing Gatsby and the hedonistic Jazz AgeRead MoreThe American Dream in The Great Gatsby by F. Scott Fitzgerald and A Streetcar Named Desire by Tennessee Williams1222 Words   |  5 Pages The American Dream is an ethos idealized by millions of people. It is an attitude and mindset that can promote success and prosperity throughout life. When it comes to the American dream, a significant part is the quest for money. As shown in classic American Literature such as The Great Gatsby by F. Scott Fitzgerald and A Streetcar Named Desire by Tennessee Williams, the influence of money plays an important role throughout both novels. There are characters in both books that use money as a wayRead MoreExploring Gatsbys Greatness as Illustrated in Fitzgeralds The Great Gatsby808 Words   |  4 Pagesindividuals. The Great Gatsby is a great example of that statement. The boo k’s title is ironic in a way too. The man whom the book is about is named James Gatz, not Jay Gatsby as said in the earlier chapters of the book. Moreover, this man, whatever one would call him, was not a great man. He lied and got his money in an unorthodox way. He did however overcome a significant obstacle in life, poverty. Gatsby was one of the few who went go from â€Å"Rags to Riches† and to live the â€Å"American Dream.† In theRead MoreThe Great Gatsby By F. Scott Fitzgerald1301 Words   |  6 Pages In The Great Gatsby, F. Scott Fitzgerald illustrates the corruption of upper class America in the 1920s. This corruption, often driven by the hunger for success or money, reaches all aspects of life, warping lavishness into carelessness and desire into a burning lust. Indeed, throughout the book, Jay Gatsby, the wealthy and enigmatic protagonist, finds his affection for Daisy Fay, his first love, transformed into an all-consuming obsession. When they first meet, Gatsby is completely â€Å"engrossedRead MoreF. Scott Fitzgerald : The Jazz Age And The Great Gatsby1364 Words   |  6 PagesThis statement speaks truth to The Great Gatsby, published in 1925. The Great Gatsby is a true product of its time. Researchers Rupali Mirza, Kent Cartwright, Thomas Boyle, have looked at the story with the theme of decadence and excess of the time as focal point. Rupali Mirza’s study in â€Å"F. Scott Fitzgerald: The Jazz Age and The Great Gatsby† puts it in a historical and cultural perspective, examining the trends of the time period and the idea of the American Dream. Thorstein Veblen, Robert CarringerRead MoreThe American Dream By F. Scott Fitzgerald And Death Of A Salesman Essay1391 Words   |  6 Pagesâ€Å"The American Dream is that dream of a land in which life should be better and richer and fuller for everyone, with opportunity for each according to ability or achievement. In both The Great Gatsby by F. Scot t Fitzgerald and Death of a Salesman by Arthur Miller, the main characters search for the achievement of the American dream in themselves and the world around them. While the American dream is defined differently for the main characters in each novel, both Willy Loman and Jay Gatsby struggle toRead MoreThe Great Gatsby American Dream Analysis761 Words   |  4 Pagesobtained. In The Great Gatsby, F. Scott Fitzgerald suggest that the American Dream is an illusory, the people who pursue it are Gatsby, Daisy, Tom, and Myrtle, and this pursuit is ultimately unattainable. In the roaring twenties known as the Jazz Age, many people wanted to become rich, most people were bootleggers and Wall Street stock brokers. Alcohol was illegal and the Wall Street stocks were higher than ever before. The Great Gatsby is an extended critique of the American Dream. And this critiqueRead MoreExamples Of The American Dream In The Great Gatsby951 Words   |  4 PagesThe Great Gatsby Essay Fabrizio Moreira once said, â€Å"The American Dream is that any man or woman, despite of his or her background, can change their circumstances and rise as high as they are willing to work.† (American Dream Quotes). This quote is reminiscent of what most people think of the American Dream as. Usually, their thoughts entail hard work leading to success and happiness. In the book The Great Gatsby by F. Scott Fitzgerald, there are many examples of the American Dream. Fitzgerald expressesRead MoreF. Scott Fitzgerald s The Great Gatsby968 Words   |  4 PagesAidan Donaher Mr. Mahoney English 11 Honors Nov 3, 2015 Great Gatsby Paper A life of luxury requires an arduous journey of dedication to achieve it. To embody the American Dream, one must strive to succeed. However, some may go too far in the process, and make irreversible decisions. This dream of copious amounts of wealth causes multiple characters in F. Scott Fitzgerald’s well-known novel The Great Gatsby to perish from selfishness. Based in the roaring twenties, also known as the jazz age, FitzgeraldRead More Fitzgeralds The Great Gatsby and the Tragic Hero Essay977 Words   |  4 PagesFitzgeralds The Great Gatsby and the Tragic Hero      Ã‚  Ã‚   Aristotle invented a list of criteria in an attempt to determine the exact definition of a tragic hero.   The list states the following - the tragic hero must cause his own down fall; the tragic heros fate is undeserved; the tragic heros punishment exceeds his crime; the tragic hero must be a great and noble person according to the standards of the current society.   In Fitzgeralds The Great Gatsby, Jay Gatsby can be defined as a tragic

John Steinbeck s Of Mice And Men - 1427 Words

Friendship reaches across cultural, geographical, racial and physical boundaries; looking at ‘of mice and men’ and ‘the boy in striped pyjamas’ compared the ways that writer uses this and other concepts of friendship to shape their narratives. John Steinbeck’s Of mice and men and John Boyne’s The boy in the Stripped Pyjamas both demonstrate how important and valuable friendship is. John Steinbeck’s and John Boyne both explore excellently how loneliness makes different characters develop extremely strong friendships and bonds. A bond so strong that is can even break physical, cultural, geographical and racial boundaries. Steinbeck shows how George and Lennie’s friendship break cultural barriers because they are two ranch workers travelling together during the Great Depression when people often travel alone. This is evident when Slim tells George â€Å"hardly none of the guys ever travel together. I hardly never seen two guys travel together. Therefore George and Lennie’s relationship is very unique; a relationship never seen before. Lennie and George have been together ever since a very long time which shows that they know each other really well which is evident in chapter 1 when Lennie m entions But not us! An why? Because...because I got you to look after me, and you got me to look after you, and that s why.† The phrase â€Å"look after† suggests that they deeply care about each other and they are almost like family. Furthermore it also shows that the affection is sharedShow MoreRelatedJohn Steinbeck s Of Mice And Men1248 Words   |  5 PagesIn Steinbeck s novel Of Mice and Men, He uses imagery many times to create a realistic setting and plot. Steinbeck’s depiction of migrant workers and their daily complications during the depression are objectively precise due to his use of imagery with idioms, dreams, nature, loneliness and animal imagery. The main theme of the book transpires to be loneliness and fate. While George and Lennie, the main characters have a synergetic relationship, fate steps in and does away with their dreams, whichRead MoreJohn Steinbeck s Of Mice And Men897 Words   |  4 Pagesthat we possess. Many people feel certain e motions based on events that have taken place in their lifetime or how they were raised throughout their childhood. In John Steinbeck’s Of Mice and Men, he portrays the feelings of isolation and loneliness in three different characters. George’s isolation is illustrated in Steinbeck’s, Of Mice and Men. George expresses many hard feelings towards Lennie at the opening of this story. â€Å"‘...you’re a lot of trouble,’ said George. ‘I could get along so easy and soRead MoreJohn Steinbeck s Of Mice And Men1243 Words   |  5 Pagesis what John Steinbeck achieves by portraying this through the characters in his novella Of Mice and Men. The main characters are affected by loneliness in their own different way throughout the novella. rf The loneliness is maintained by the challenges that the characters have to face, and they sustain those challenges of being inhumane towards each other. Crook, a figure in the story who experiences discrimination encounters the challenge of race, due to the book’s setting in the 1930’s duringRead MoreJohn Steinbeck s Of Mice And Men1080 Words   |  5 Pagesâ€Å"I want you to stay with me Lennie. Jesus Christ, somebody’d shoot you for a coyote if you was by yourself.† The novel Of Mice and Men by John Steinbeck shows the relationship between two migrant workers in the 1930s, George and Lennie, along with the other members on the new ranch that they began working on. Georgie and Lennie dreamed of following the American Dream and owning their own patch of land and the novel revolves around the dream and the obstacles that stand in their way. Lennie, a strongRead MoreJohn Steinbeck s Of Mice And Men1286 Words   |  6 PagesThe realistic fiction novella O f Mice And Men by John Steinbeck explains the journey of two migrant farm workers. Lennie and George are forced to overcome the Dust Bowl and The Great Depression around 1938. This makes jobs even harder to come by because everyone wanted one. Lennie and George were kicked out of Weed and they now work at a ranch in Soledad. At the new farm the friendship between Lennie and George becomes harder to maintain. The people on the farm are all different shapes, sizes, andRead MoreJohn Steinbeck s Of Mice And Men2167 Words   |  9 Pagesjobs. In John Steinbeck’s Of Mice and Men, George Milton and Lennie Small wander through California in search of a new job that would help them make enough money to live their American dream on â€Å"the fatta the lan’†(Steinbeck 14). George and Lennie’s hard work and determination is not enough for them to live their dream. Lennie has a mental disability that slows the two friends down from living their dream; they have to ru n from job to job because of Lennie’s unintentional actions. Steinbeck incorporatesRead MoreJohn Steinbeck s Of Mice And Men1360 Words   |  6 Pagesfeeling, thinking and acting in everyday life. In the story Of Mice and Men by John Steinbeck, a duo of farmers, George and Lennie, search for work wherever they can. Their dream of having a farm of their own is coming into reach, while George has to wield Lennie away from the temptation of Curley’s wife and the reality of what Lennie can do. John Steinbeck uses characterization to illustrate the nature of human existence. Steinbeck portrays George as a man who tries to help, and helps others soRead MoreJohn Steinbeck s Of Mice And Men1448 Words   |  6 Pages In the novella, Of Mice and Men, John Steinbeck discusses the idea of loneliness and how people who work at the ranch have no family and no future in lives. He indicates that all people at the ranch are lonely, but he specifically uses a few characters to highlight their state of being lonely and more miserable than the others. He emphasizes the loneliness of ranch life during the Great Depression, and shows how people are willing to try and find friendship in order to escape from the state ofRead MoreJohn Steinbeck s Of Mice And Men1205 Words   |  5 Pagesand the time period of John Steinbeck s novella, Of Mice and Men, exemplifies the idea that people from minorities are held back from achieving their version of the ‘American Dream’. This goes to prove not everyone will overcome the overbearing tidal waves of their hardship s, which makes the American Dream nothing more than a dream to them. Crooks, the black stable hand, faces discrimination due to his skin color as this unfortunately was common in the 1930’s. John Steinbeck uses Crooks’ situationRead MoreJohn Steinbeck s Of Mice And Men968 Words   |  4 PagesSolidifying the theme of John Steinbeck’s Of Mice and Men, the protagonist George expresses his significant loneliness despite a strong kinship with his friend Lennie, â€Å"’I ain’t got no people†¦ I seen the guys that go around the ranches alone. That ain’t no good’† (41). Published in 1937, amidst the horrific turmoil of the Great Depression, Steinbeck’s novella struck a sensitive chord with readers. Set in the heart of California’s Central Valley, this story follows two men, George and Lennie, as they

Coca Cola Company Case Study Free Essays

Date: 22/10/2012 The Coca-Cola Company is a multinational business organisation founded in the late 1890’s in Georgia, USA. Its main focus is selling soft drinks and is especially famous for its first soft drink, after which is named, Coca-Cola. The first product was patented in 1887 and registered as a trademark in 1893. We will write a custom essay sample on Coca Cola Company Case Study or any similar topic only for you Order Now By 1895 it was sold in the whole USA and since then has been expanding around the world (The Coca-Cola Company, Product Descriptions). Throughout its history it has been subject to a lot of criticism for its various practices and has enjoyed incredible success. The organisations main strength it’s the fact that it is the most recognised product worldwide. Part of that recognition can be attributed to the fact that The Coca-Cola Company localizes its products and advertising campaigns, which has been highly successful. Coca-Cola has been credited with forming the modern image of Father Christmas as a jolly, old bearded man, dressed in red. (Coca-Cola at home) The main goal of all the campaigns has been that people choose the soft drink as their favoured beverage, a mission that has been greatly accomplished in many areas. Another advantage of the company is that it also has different headquarters in each country, giving it the ability to dictate all campaigns and give ideas on products. (The Times, Creating an effective organisational structure, Page 2:Â  A global and local strategy). Also the company is always trying to expand its range of products, focusing on beverages, but not only soft drinks as it sells juice, water, energy drinks and squashes as well. (The Times, Creating an effective organisational structure, Page 4:Â  The corporate segment -Head Office). Coca-Cola is normally associated with the United States of America, mainly because of its patriotic advertisements that were then exported to other countries. It has a dominant role in modern popular culture, with mass media references and even films containing the company’s name in the title. Coca-Cola has such an effect on culture, that it is sometimes considered a sign that someone is richer or higher class if they drink more Coca-Cola than others. The company has proven very popular, despite the facts that most of the company’s products are unhealthy. Coca-Cola’s main ingredient is sugar. As a lot of the marketing is aimed at young people, the fact that products are unhealthy has sparked a bit of controversy, seeing as there is a lot of aggressive marketing towards young people. This is usually in the form of sponsorships to high school in the form of sports facilities or funds. In return the company is allowed to sell its products in the schools, thus attracting people from an early age. Also there are accusations of children working for the company in sweat shops and not giving adequate healthcare, whilst not complying to workers right and destroying trade unions through rough ways (The Globalization of Coca-Cola) One of Coca-colas main external features that keep it favoured is that it maintains a very good relationship with its bottlers. In contradiction to common knowledge, it is not the company that actually bottles and distributes its products. Instead they only make the basic syrup and ingredients in concentrate and then sell them to bottlers and from there they end up with distributors.. This is a example of how the business adhere to its ‘culture’ as it tries to promote teamwork, by allying itself with other companies. (The Times, Creating an effective organisational structure, Page 5:Â  Structure and culture). This is helpful in many ways as it creates good connections with many businesses, making the Coca-Cola products much more sought after and popular with vendors, shops, supermarkets. There are some external problems though. After endorsing Israel, the company lost its popularity in the Middle East and was heavily boycotted. This gave competitors a chance to swoop in and they are now dominating those markets. Also, another problem with the company is that its products, however big role they play in popular culture, aren’t considered essential. So if a country’s economy is weak, it is inevitable that the beverages market is going to fall quite steeply. Another factor is that there are many cheap substitutes for their products, which, while not international, can prove to be strong competition in local markets, as many of them promote the fact that they are local, while Coca-Cola retains its American image and the majority of them are cheaper. REFERENCES * Coca-Cola at home, http://xroads. virginia. du/~CLASS/coke/coke1. html, retrieved on 21/10/2012 at 19:00 * The Coca-Cola Company, Product Descriptions, http://www. virtualvender. coca-cola. com/ft/index. jsp, retrieved on 21/10/2012 at 18:10 * The Globalization of Coca-Cola, https://segue. atlas. uiuc. edu/index. php? action=site;site=estensl2;section=4052;page=13292, retrieved on 21/10/2012 at 19:05 * The Times, Creating an effective organisational structure, Page 2:Â  A global and local strategy, http://businesscasestudies. co. uk/coca-cola-great-britain/creating-an-effective-organisational-structure/a-global-and-local-strategy. tml, retrieved on 21/10/2012 at 19:10 * The Times, Creating an effective organisational structure, Page 4:Â  The corporate segment -Head Office, http://businesscasestudies. co. uk/coca-cola-great-britain/creating-an-effective-organisational-structure/the-corporate-segment-head-office. html, retrieved on 21/10/2012 at 19:13 * The Times, Creating an effective organisational structure, Page 5:Â  Structure and culture, http://businesscasestudies. co. uk/coca-cola-great-britain/creating-an-effective-organisational-structure/structure-and-culture. html, retrieved on 21/10/2012 at 19:15 How to cite Coca Cola Company Case Study, Free Case study samples

Ellectoral College Essay Research Paper The Electoral free essay sample

Ellectoral College Essay, Research Paper The Electoral College has been used to elect the President since the beginnings of the United States. In the two hundred some uneven old ages of history, there have been cases when the college did non work. There have been many thoughts that have floated around about repairing the job with the electorate. Then once more, there are many assets to utilizing the Electoral College system. In an election, the President is elected non by the popular ballot, but by the ballots of the electorates. The electorates are representative of each province. There are a figure of electorates per province equal to the sum of individuals in both the House of Representatives, and the Senate. The District of Columbia besides has three ballots to project. One of the major drawbacks to the Electoral College is the fact that it can at times be really undemocratic. If a campaigner wins the ballots in certain provinces, and gets all their electoral ballots, it is possible to win the Presidency, without acquir ing the most popular ballot. We will write a custom essay sample on Ellectoral College Essay Research Paper The Electoral or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page In the 1800? s, there were three cases where the Electoral College disagreed with the popular ballot. On the same note, in 1968, the race would hold ended up in Congress shy of a few ballots for George Wallace. Again in 1976, the electoral ballot gave Gerald Ford the triumph even though Jimmy Carter one the most popular support. How would you repair this job, there is no easy reply to this inquiry. One manner to work out this is send per centums of electoral ballots, or disregard the winner-take all system. For case, say that in Florida, who has 25 ballots, 80 per centum of the popular ballot supports the democratic nomination, whereas the other 20 percent went for the republican nomination. Then 20 electoral votes would go to the democrat, and 5 would go to the republican. Another way to solve this problem would be to base electoral votes solely on the population, separate the nation into regions with approximately the same population, and give them each votes. In this, there would be no actual state borders, just a set number of voting regions. A third and final way to solve the problem would be to do away with the system entirely, and let the popular vote be the sole decision making factor. This would be the easiest and quickest way to solve the Electoral College problem. The electoral system is not all bad. There are several pluses to its use. One of those plusses is the declaration of a clear winner. Whichever candidate wins the most votes, or the first to get 270 votes, wins. Also with the current winner-take all policy, it makes the smaller states votes more important and less significant to the c andidates. There is also the ability to tell that a clear winner may or may not have a mandate. A mandate states that the public endorses a candidate?s programs and that the candidate should put them into affect when he finally reaches office. The Electoral College is the system of the United States, set up even before the first actual political parties, that is used to elect the President and the Vice President. The Electoral College is not perfect by any means. There have been some instances when a President has been elected even though he wasn?t the popular choice, but the plusses given to the election process by having it are worth the few mistakes.

Crimes Of The Heart Essays - Crimes Of The Heart,

Crime's Of The Heart Crimes of the Heart A-D A. Where is the play? 1. Hazlehurst, Mississippi USA 2. The scenes take place in the home of the Magrath sisters. (Actually it's their grandfather's house, but it is cared for and inhabited primarily by Lenny Magrath.) 3. The house is old, the exact age and condition is not described. B. When is the play? 1. The play takes place in the summer sometime during the late 19 70's to early 1980's. 2. The play takes place soon after the birthday of Lenny Magrath, which has a special significance to the characters. C. Who is in the play? 1.The 3 Magrath sisters, Lenny, Babe, and Meggy, are the main cluster of characters. The other three characters are Chick, a Magrath cousin, Barnette, Babe's attorney, and Doc Porter, an old friend of Meg and Lenny. A character that is often talked about is Granddaddy, yet he is never seen. 1. The Magrath sisters complete the different portions that fufill society's image of an ordinary woman. Each of these women play the roles that a normal woman plays such as wife, mother, daughter, and sister. Barnette is a lawyer who is defending Babe, whom he is infatuated with. Doc Porter is a father of two and a husband who once wanted to be a doctor, who now apparently owns a small ranch, he also spent time as a house painter. Granddaddy is an old man who is in the hospital. 2. It seems that all the characters have a mutual respect for each other, aside from Chick who has strong opinions concerning Meg. As I have mentioned the character of Barnette is infatuated with Babe. Babe and Lenny both feel that Meg has always been treated better by their Grandmother and Grandfather. 3. Lenny has a poor self image. 4. The Characters all live in a democratic nation. 5. The characters pay no attention to religion, it is rarely mentioned in the play. 6. The prevailing attitudes of the characters are that family is important, sex is not considered a bad thing. They seem to consider anything that can be rationally justified as ethical. They seem to live within these attitudes quite peacefully. D. What Happened before the play began? 1. Long before the play began the Magrath sisters' mother apparently hung herself along with the her cat. 2. After the mothers death the grandparents took custody of the girls. 3. The grandmother died. 4. The Magrath sisters were taken care of by the grandfather solely after that. 5. Meg abandoned Doc Porter in Biloxi during a hurricane. 6. Babe Married Botrelle. 7. Lenny met her man from Memphis. 8. Babe shot Botrelle. 9. Lenny wired Meg telling her to come home.

Anthem Essay essays

Anthem Essay essays We made it. We created it. We brought it forth from the night (59). I believe about it because us humans create objects, and let it into the light by inventing it. So, I think in a way, all inventions are in the dark until we create them and bring them into the light. The book Anthem talks about how their minds create things, things that came from the light in their minds. I do not surrender my treasure, nor do I share them (95). We all have something that we call a treasure. Anthems treasure is the spirit, which all of us say different about and feels different about. I guess my treasure is a little bit of this and that. One is how I feel about certain things that I would rather die than expose. The other one is that I wish that I could just erase from my treasure. I do not know what causes it, all I know is that it is there, and shall always be too. What is my freedom if all the creatures even the boched and the impotent, are my masters (97) Anthem talks about how life is from taking orders from people while being like slaves. I feel like this all the time, of my life everyday. I feel this way because of all the objects we cling to. Objects such as school, water, food, and taxes. But, most of all what I get is that under someway somehow, we are all under some kind of slavery. Food and water are the two that I believe, is the worst type of slavery in this case. Some people stave themselves because of the way they think about themselves. While others, are just the opposite; they eat as much as they want, but still dont like the way they are. So, I guess it all goes hand-in-hand with the way we all think about ourselves. People dont like the way they look, so they do what they think is best. So maybe we are our own slaves to ourselves. ...

Distribution ManagementDesign A Facility Essay Example | Topics and Well Written Essays - 4500 words

Distribution ManagementDesign A Facility - Essay Example The four major factors of production are capital, land, entrepreneurship and men. Land includes the building and premises within which the men operate and the capital is spread out apart from the fact that this is where entrepreneurship is put to its true test. Therefore, it is important that the distribution of resources within this space should be designed in such a way that the efforts of the other factors of production are put to optimum use. With a tagline of "Made for Ideas", LaCie has come to demonstrate a range of innovative ideas that are the key to its success. LaCie's success is that we run a very competitive organization. In the coordination of our various departments, we have come up with a structure that is an epitome of results and wide ranging customer satisfaction. Our financial team and IT department keep our information accurate and updated. Our procurement team can move products much faster than anyone else. This "finance IS logistics" organizational method gives us a chance to sell hot products at the lowest cost without compromising on quality or service. Thus, our base is strong and unique in its functioning. We have showed adherence to various short term and long term commitments in our planning process whether it has to do with our facilities or profit margins. Moving to a new facility is a long-term commitment and it had just one chance to get it right. LaCie new warehouse area is 17,046 sq. ft. The warehouse layout is mainly following the one-story warehouse model for design. Apart from this feature, the basic parts of warehouse are: Dock Area, Receiving Area, Reserve Area, Replacement Area, Assembly and packaging area, Delivery Zone and Office. Besides of the layout design of the warehouse, the warehouse is adopted the selective pallet storage rack system. It consists of uprights frames and pairs of load beams for each shelf elevation. Selective pallet storage system is the most common of all storage systems for palletized goods. Also, it is the simplest system in term of equipment and lowest in cost. Another important feature is the order picking process. It is the removal of mater ial from storage to fulfill customer orders. It is a critical customer service tool, which, if well done, will enhance the company's customer service level and, if badly executed, will have the opposite effect. The accuracy and efficiency of the order picking is a warehouse responsibility, which requires careful planning and control. Also, the other consideration is the choice of the material handling system. It is mainly depending on storage volume and usage pattern. On the LaCie warehouse, the product throughput is low, so it seems difficult to justify the cost of automation. Finally, today warehouse would operate much less efficiently. Information technology EDI and radio frequency systems have created advantages in warehousing, including improved customer service, lower costs, and improved operations. These advantages come

Art History Essay Example | Topics and Well Written Essays - 1000 words - 4

Art History - Essay Example The Plan of St. Gall shows an entire monastery compound, which includes things like churches, houses, a brewery, kitchens, stables, and an infirmary. While this plan was never actually built, much can be learned from it because it was probably a typical plan during this time period. The plan was actually made by combining five different parchments that were sewn together. This includes room for this like an orchard and a road. The buildings are marked with red, while everything else is marked in brown. There are over forty buildings that are present in this plan and although the buildings were never built, they are an excellent guide to how people lived during this time period. The plan itself is actually quite interesting, as things like the scriptorium and library are located on the inner concourse of the plan, while lodging and a hostel are located on the outer half. Also, the Abbott’s house in located near the scriptorium, which could symbolically mean that he is closer to God than the other monks. Many of the buildings that are present would be for economic reasons, as the monks had animals and places to grow fruit and vegetables located at these places. The plan was meant to depict a place that was entirely self-sufficient, meaning that the monks would not have to leave this monastery for any reason. This means that every aspect of life had to be explored in order to come up with a plan that would accomplish this goal, which is what makes this plan so important historically. The largest buildings that were present at this monastery were the buildings of worship and study, with these building also being located in the middle of the plan. The schools, houses, and stables were also quite large, but they were located on the outside of the plan. The entrance also led right up to the largest buildings. These large buildings were mostly meant for guests,

SCCT Coursework Example | Topics and Well Written Essays - 250 words

SCCT - Coursework Example The theories usually ensure that the reputation of the company is not dented resulting from a problem or difficulty found in an organization. A company has to communicate with its stakeholders so that they can be well aware of the things that are happening in the company. The theories to show that communication in times of a crisis should be able to maintain and construct perceptions of reality among the stakeholders involved. The response approaches that are found in SCCT include impression of management, synthesis of work, and image repair. Coombs gave four approaches for communication. The approaches include bolstering, rebuilding, denial, and diminishment. In any business, there may be a number of crises that may arise; the way the crisis is tackled will depend on the way the manager perceives and reacts to the given situation. The field of sociology usually provides a number of theories that show how a person can conduct himself in case of a crisis (Weick & Sutcliffe 2007, 42). The business field usually examines sense making ways and processes that can be used in leadership to ensure smooth flow of operations in an organization (Ramo 2009, 52). A business should be perfectly organized to ensure that any difficult situations that may arise are tackled in a perfect manner that will not interrupt with the smooth flow of business. A leader should be creative and innovative in the way he or she solves any crisis or problem that exist in the company (Sellnow, et al 2002, 201). The theories also provide a way in which an organization can cope up with the learning theory. The theory will involve the recruitment and training of new employees in a company (Martin 2009, 123). In conclusion, situational crisis communication theories should be studied to ensure that all problems arising are tackled in the appropriate manner (Ware & Linkugel 1973,

Nursing Research with Children: Ethical Guidelines

Nursing Research with Children: Ethical Guidelines SUCAN SUTANTO Introduction: Singapore Guideline for Good Clinical Practice (SGGCP) is the primary regulatory document which needs to be observed when conducting trials in Singapore. Last revised in 1999 by Ministry of Health (MOH), the SGCCP regulate conduct of clinical trials in Singapore along with The Medicine (Clinical Trials) Regulations and the Medicine Act. For all research studies involving human subjects or their tissues and organs, MOH made it mandatory that ethics committees are established to provide scientific reviews of their study protocols. The establishment of this committee involved all hospitals, both government and restructured. Thus â€Å"Institutional review boards† (IRB) was born and its guidelines was designed by The Bioethics Advisory Committee (BAC). IRB play a central role as the gateway for ethnics review of â€Å"all Human Biomedical Research carried out under the auspices of its appointing institution† (MOH 2007 p.04). Individual researcher and institutions bear the ultimate ethical responsibility for governing their research. Based on the IRB’s Operational Guidelines (MOH 2007), three fundamental ethical principles; respect for persons, beneficence and justice must be followed in conducting biomedical research involving human. Potentially vulnerable populations must be given special attention. The following sections will examine one of the vulnerable populationchildren. It is primarily challenging for the Ethics committees in assessing pediatric related research as the above principles discussed may conflict with some issues. Vague definitions of principle of equipoise, minimal risk and informed procedures are some contributing factors. The role of ethic committees in evaluation of risk and their impact in pediatric research will be given more focus. Search Strategy PubMed database is primarily used in the search. Combination of keywords are used including of ‘ethics committees’, ‘research’, ‘children’, ‘pediatric’, ‘risk’, ‘ethics’ and ‘assessment’. Children as a population sampling In Singapore, 21 years is the age of majority under the common law. For any individual below the age of 21, Clinical Trial regulation states that parent’s or legal representative’s consent must be obtained for participation in trials. This present an ethical dilemma where the children’s autonomy become their parent or legal guardian, assuming that they have the children’s best interest at heart. The risk-benefit ratio of the research is then left to parents and IRBs to determine. Risk assessment in pediatric research According to U.S. Department of Health and Human Services (HHS) and Pediatric Clinic of North America (Laventhal et al., 2012), there are four definable risk in human research. In Singapore, the risk are less definitive, 2012 BAC guidelines describe only â€Å"research involving minimal risk such as surveys† and â€Å"risks involving more than minimal risks such as those involving invasive procedures† The first level is minimal risk and it can be defined as probability and magnitude of physical or psychological harm that is normally encountered in the daily lives or in the routine medical, dental, or psychological examination of healthy children (HHS 2009). Studies in this category can be carried out even if they do not offer any direct benefit to the child although consent of at least one parent and the child assent is necessary. However this definition is rather vague and carries an inherent issue when applied to pediatric patient such as in the hospital. A survey was conducted on review board chair regarding skin biopsy on newborn and there is actually a split opinion and classification on whether it should be classified as â€Å"minimal risk† (Westra et al., 2011). The second level of risk involves a â€Å"minor increase over minimal risk†. Although there might not be direct benefits to the child, such research might be allowed if it has the potential to yield valuable knowledge. Risks are deemed acceptable if they are comparable to the actual or expected condition of the child, medically or physiologically. In this case, both parents’ consent and child’s assent are required (HHS 2009). The third level of risk is defined as â€Å"greater than minimal or even minor increase over minimal risk† with prospect of direct benefit to the child. Whether the potential benefit justifies the risk must be assessed and determined by IRBs (Laventhal et al., 2012). To determine the risk benefit, IRBs uses component analysis approach. Each intervention or procedure must be evaluated separately. For those components that represent greater than minimal risk, further assessment will be done to determine whether it does or does not hold out the prospect of direct benefit to the enrolled child (Roth-Cline et al., 2011). The component analysis method however has been critiqued as it is standardized to the norm of clinical equipoise to determine the ethical acceptability of protocols. Definitively, clinical equipoise works on the principles of genuine uncertainty on the part of the clinical investigator regarding the comparative therapeutic merits of each treatment arm of a clinical trial and that no one should receive an inferior treatment (Roth-Cline et al., 2011). A dilemma might present itself in trials where data collected is sufficient to doubt the clinical equipoise but not necessarily enough to justify scientific conclusion. An example could be seen in a review of neonatal hypoxic ischemic encephalopathy (HIE) hypothermia treatment trial published by Laventhal et al in 2012. It was shown in a number of trials involving more than 600 infants that cooling HIE infants core temperature might help to elevate their condition. These randomized controlled trials managed to show overall improvement in mortality and disability outcomes although some adverse side effects were reported. However, Laventhal et al., 2012 pointed out that current evidence might not be adequate to determine the safety of this therapy and its efficacy. Therefore, whether to make this treatment mandatory for such patients remain to be decided. In this case, there is a dilemma on whether to allow more of such trials. On one hand, given that much evidence already supports the treatment, it would seem unethical to even deny the controlled subjects from such a beneficial treatment. On the other hand, just because a robust scientific conclusion has not been drawn, is it fair to continue to expose the infants to treatments with possible adverse outcomes? For those randomized into non treatment a rm, would there be any potential direct benefits? Yet, to answer those questions and to find out long term safety and efficacy questions, the only way might be to conduct more trials. Even within the IRB chairmen there are variations and application of assessment of risk- benefit potential. Shah et al in 2004(Shah et al., 2004) randomly surveyed 175 chairmen in United for certain intervention on children relative to the prospect risk and direct benefit. Results were surprising. In one intervention, an allergy skin testing, 23% considers it a minimal risk, close to half consider it minor increase above minimal risk and the rest as more than a minor increase over minimal risk. In the case of direct benefit for participants, 60% of those surveyed consider added psychological counselling as a direct benefit, while another 10% consider participant payment as a direct benefit. These divides in opinion indicates that the integrity of risk and benefits analysis by IRBs can be challenged. The fourth risk level exists for trials where there is no prospect of direct benefit with more than a minor increase over minimal risk for the child. Such studies could be allowed if they have high potential to produce very important knowledge. Such cases are not under approval of IRBs, instead they are referred to an experts panels under the federal government. (Laventhal et al., 2012). In a review by Wendler and Varma in 2006, they examine 9 studies assessed by IRBs which fall into the fourth level. IRBs classified different levels of harm; negligible, minor, moderate, severe and catastrophic harm relative to the normal probability a healthy child may encounter in day to day situation. Wendler and Varma then assess the proposed interventions for each study and then compare with the classification given by IRBS.They argued that eight of the studies could actually be categorized into minimal risk instead of the fourth level of risk. A primary example was the intravenous glucose tolerance test (IVGTT) on healthy children. Known possible harms include nausea, bruising and hypoglycemia. Very minimal adverse events were recorded in thousands of pediatric studies involving IVGTT. Only 1 in 3000 risk of hypoglycemia, it can be resolved with carbohydrates or glucose injection. It is therefore arguable that the IVGTT risk much more minimal in comparison to the 30 in 1000 cha nce of â€Å"minor† harm in average children in their daily routines used as a base of the classification. As such, the review shows that misclassification could occur and valuable research time may be delayed unnecessarily. There is a lack of empirical database on risks of ordinary activities for reference and this might be a contributing factor for the misclassification. It forces the IRB members to rely on their own individuals life experiences to determine the perceptions of risk therefore causing biased. To conclude, pediatric studies have been shown to provide an ethical review challenge. In order to improve the risk analysis and reduce bias, empirical data on the risk of research procedures in pediatric studies as well as database on the risk of daily activities should be collected and better established for reference. There should be standardized guidelines for risk analysis with certain flexibility to account for unique feature of each study (1542 words) References: Bioethics Advisory Committee (2004) Research involving human subjects. Guidelines for IRBs. Singapore: BAC. Available from: http://www.bioethics-singapore.org/index/publications/reports/172-research-involving-human-subjects-guidelines-for-irbs.html [Accessed 28th Jan 2015] Bioethics Advisory Committee (2012) Ethics Guidelines for Human Biomedical Research. Singapore: BAC. Available from: http://www.bioethics-singapore.org/images/uploadfile/32914 PM2012-06-20 BAC Ethics Guidelines (for comments) F.pdf [Accessed 28th Jan 2015] Ministry of Health (2007) Governance Framework for Human Biomedical Research. Available from : https://www.moh.gov.sg/content/dam/moh_web/Publications/Guidelines/Human Biomedical Research/2007/Governance Frwk for HBR_14-12-07_formatted.pdf [accessed 02 March 2015] Department of Health and Human Services (2009). US code of Federal Regulations, USA, FDA, Available from: http://www.hhs.gov/ohrp/archive/humansubjects/guidance/45cfr46.html#46.404 [Accessed 28th Jan 2015] Fernandez, C. (2008) Ethical Issues in health research in children. Paediatr Child Health 13(8) 707-712 LAVENTHAL, N., TARINI, B. A. LANTOS, J. 2012. Ethical issues in neonatal and pediatric clinical trials. Pediatr Clin North Am, 59, 1205-20. Ministry of Health (2007) Operational Guidelines for Institutional Review Boards. Singapore: MOH Available from: https://www.moh.gov.sg/content/dam/moh_web/Publications/Guidelines/Human Biomedical Research/2007/IRB Operational Guidelines_14-12-07_formatted.pdf [Accessed 28th Jan 2015] ROTH-CLINE, M., GERSON, J., BRIGHT, P., LEE, C. S. NELSON, R. M. 2011. Ethical considerations in conducting pediatric research. Handb Exp Pharmacol, 205, 219-44. SHAH, S., WHITTLE, A., WILFOND, B., GENSLER, G. WENDLER, D. 2004. How do institutional review boards apply the federal risk and benefit standards for pediatric research? Jama, 291, 476-82. Westra AE, Wit, JM; Sukhai, RN. And Beaufort ID. (2011) How to best define the concept of minimal risk. The Journal of Pediatrics 159 (3) 496-500 WENDLER, D. VARMA, S. 2006. Minimal risk in pediatric research. J Pediatr, 149, 855-61. Wendler, D. and Glantz L. (2007). A standard for assessing the risks of pediatric research: pro and con. J Pediatr 150, 579-582

The Maturing of Jane in Charlotte Brontes Jane Eyre :: Jane Eyre Essays

The Maturing of Jane in Jane Eyre When a caterpillar hatches from its mother's egg, it enters this world as an innocent, pure creature. As time passes by, it unwraps its cocoon and goes through metamorphosis. Once the caterpillar grows into a fully developed butterfly, it has lost its innocence and purity forever. Jane was an inexperienced caterpillar but her stay at Lowood and her challenging time at Thornfield with Mr. Rochester has changed her into an independent, matured butterfly. When Jane was young, she taught herself to be virtuous. Her aunt's criticisms and punishments has made Jane realize that she wasn't treated as part of the family. Her development of determination and self-reliance become more superior each day she spent at Gateshead. Jane states: "...I hate to live here." This quote proves that Jane hated Gateshead and she was determined to find a better place. The place Jane found was the Lowood Institution for orphans. It was not a better place but it helped Jane stand on her own feet. Through the help of Helen Burns, Jane has learned to love, forget hatred and live her life in happiness. Helen states: "Life appears too short to be spent in nursing animosity, or registering wrongs." These words shows that Helen is more mature and experienced than Jane. Jane observes: "Miss Temple is full of goodness..." Miss Temple was another great influence in Jane's life, she treated Jane as if she were her own daughter. We realize now that Jane was no longer alone. She had friends to love her and guide her to the next step in life. Jane had not only gained more experience and confidence, she also achieved a great education during her eight years at Lowood. Jane's next destination was Thornfield where she was to become the governess of Adèle, an orphan just like her. Adèle's presence reminded Jane of her old self and her awful childhood at Gateshead. Jane taught Adè le good virtues and the vicissitude of life. She wanted Adèle to have a better childhood than she did. Jane was happy at Thornfield mainly because of Mr. Rochester's love. The following quotation states that Jane has fallen in love.

The Scarlet Letter Creative Assignment Paper

Various Hester Prynne Diary Entries June 14th, 1641 This morning I awake in the prison, waiting for guards to take me to the market place. Pearl and my fate will be decided very soon and I am shaking with anxiety. What will become of us? Will it be that the people see the need of the death punishment? Perhaps they will take dear Pearl away from me! Oh I am trembling with fear. Pearl is sleeping in the corner and she is the most beautiful sight I've seen. Here comes the guards†¦ I pray to the father that Pearl and I can live through tonight. Hester PrynneJune 16th, 1641 I have been sentenced to 3 hours on the scaffold while the whole town gawked and spoke gossip about me. I also must wear the mark of the Scarlet Letter upon my breast for the rest of my life. The day of the sentence, I saw Roger in the crowd†¦ Oh the poor man, what have I done! He visited me yesterday in the prison as well. I was wary that he was going to hurt Pearl or myself. He sure is itching for some reve nge from the father. I didn't disclose who it was but he seemed pretty intent on finding out himself. Oh I pray he never finds out.In the meanwhile, I will be living on the edge of the forest doing various needlework jobs for people in order to keep my head above water. Hester Prynne August 3rd, 1641 Pearl becomes more brilliant each day. Often times I think about her name and how much it means to me. â€Å"Pearl†, as in bought with a great price – my only treasure. With such a sin that I committed, I was given such a lovely child whom I adore with every ounce of my heart. I make sure that I dress Pearl in majestic and ornamented clothing. She radiates love and beauty wherever she is. Once of the first things Pearl really noticed in this world, was the dreaded letter.Why must she be so intrigued by this symbol of pain that I must bear? Hester Prynne March 25th, 1642 Today Pearl and I took a trip to the Governor's Hall. The mansion was furnished so fancy and ornately. C olorful tapestries hung on the walls as well as portraits and armor and mirrors. The governor questioned whether I was capable of raising a child with all that I have done. I told him I would teach Pearl everything I have learned by wearing the Scarlet Letter and that it would be sufficient. When Pearl told them that I plucked her off of a rose-bush, it did not help their consciousness.I pleaded my case over and over and finally Mr. Dimmesdale came to my rescue. I knew he would stick up for me considering the circumstances†¦ All that matters is I'm back home tonight with Pearl. Hester Prynne June 7th, 1648 I cannot bear to stand what Roger is doing to Dimmesdale. He is mentally and emotionally destroying the man. Oh the guilt, and sorrow that must plague him. I have escaped this easily. I have been forward about the sin on my part. Whereas he must pretend nothing has ever happened and let it eat away at his consciousness. Oh the poor man. I wish I could do something to help! He ster PrynneJuly 18th, 1648 Dimmesdale is looking worse and worse. I ran into him in the woods today by the brook. We've concluded that we should run away. We could start a new life back in London and wash away all remnants of this life. We could change our names, and I could dispose of this letter. I will start to make plans. I really hope Pearl warms up to him. The girl knows nothing but her mother and the letter. She was mighty apprehensive when I took the letter off today. It's such a shame she finds comfort in that, for it felt like a huge weight was lifted off my shoulder. She will warm up to him and me, I know it. Hester Prynne

Pakistan Is A Good Place For Tourism Tourism Essays

Pakistan Is A Good Place For Tourism Tourism Essays Pakistan Is A Good Place For Tourism Tourism Essay Pakistan Is A Good Place For Tourism Tourism Essay Pakistan is a good topographic point for touristry as it has the most appealing and breathless positions of mountains, tableland and comeuppances. It has the high potency to pull a big figure of foreign tourers, along with that, Pakistan Tourism Development Corporation ( PTDC ) had set up 27 motels and 3 eating houses for the convienience of these foreign tourers, PTDC need to escalate their selling ability in order to pull tourers from states like, China, Middle East Korea, Japan, and many other states. Furthermore Pakistan authorities demand to take certain actions, in order to advance and admit Tourism in Pakistan, as making so will non merely profit us financially but will besides convey integrity, compatibility and harmoniousness among states. Furthermore authorities besides need to promote private sector to develop tourism-friendly environment which will ensue in fiscal stableness. Beginning: PTDC page on mountain climbing, hypertext transfer protocol: //www.tourism.gov.pk/mountain.html Research methodological analysis: Most of the informations obtained for this research will come secondary beginnings including book, cyberspace, magazine etc but to increase the truth of information I will carry on primary research to formalize my consequences from secondary informations. Primary research for this assignment was conducted through a telephonic interview with people who are influence by the tourers. I have taken a sample size of 30 people who belong to different topographic points but have one thing in common and that is they have involvement in touristry in Pakistan. The sample selected [ people who are either possible client for touristry in Pakistan ir those who belong to advance touristry in Pakistan together with those who earn their life by supplying service to foreign tourer. Following are the few inquiries which I have ask to these people in order to garner the information for my research. How are conditions in Pakistan for foreign tourers Do Pakistan has got adequate topographic point for foreign tourer to see. How is security state of affairs across the state What topographic point would you propose to foreign tourer to see Do authorities of Pakistan taking adequate stairss to advance touristry Do people of Pakistan welcome tourer in their state In response to first inquiry 70 % of people interviewed responded that conditions in Pakistan are good plenty to tourist. The status include security state of affairs but besides include substructure route web and other conditions while the raining 30 % were quall divide for illustration 15 % said conational Pakistan are non favorable for foreign tourer while staying 15 % said they were non truly certain. Out of the entire sample I have selected 90 % people do believe that Pakistan has adequate topographic point for many tourer to see and therefore had the other issue such security etc resoluteness Pakistan has much to offer foreign tourer while 10 % people were non certain if Pakistan had adequate topographic point to offer to foreign tourer. In response to inquiry of security conditions most people who were outside the Pakistan believe that Pakistan is non really unafraid state for foreign tourer and that accounted for the 80 % of them while staying 20 % whom bulk were Pakistanis in United Kingdom believe that Pakistan is though affected by terrorist act and other issue but still security conditions in the state are satisfactory plenty for the foreign tourer. While staying people who were inside the state and when whether foreign tourer should Pakistan without put on the lining their security have replied positively. When I ask on few topographic points that people know should be interesting for tourer many people replied by indicating out historical topographic point such Taxila, Mohn Jo daro to sea beeches of Karachi and beautiful natural topographic point in Gilgit-Bilistan. But unhappily people who were outside the Pakistan were non truly certain the celebrated topographic points to see in Pakistan. In response to the inquiry of whether authorities of Pakistan is advancing touristry in Pakistan whether it s domestic touristry or foreign. About 70 % of people said that authorities of Pakistan should make more and is non making adequate to advance positive image of the state. While staying 30 % were non certain about the authorities action to advance touristry. When I ask the inquiry whether Pakistani people welcome tourer about 90 % agree that Pakistani people do welcome tourer either they are coming from other portion of the state or from the other of the universe. Tourism in Pakistan Due to its diverse civilization, people and landscape, Tourism is turning industry in Pakistan, even after considered as one of the most unsafe state in the universe, Harmonizing to British Magazine The Economist . In Pakistan there are figure of assortments of attractive force that ranges from the ruins of ancient civilisation such as Mohenjo-Daro, Harappa and Taxila, to the Himalayan hill-stations that attract those interested in field and winter athleticss. Furthermore, Pakistan has several mountain extremums of tallness over 8,000A meters ( 26,250A foot ) , that attract adventurers and mountain climbers from around the universe, particularly to K2. Many domestic and International tourers visit these countries most frequently in the month get downing from April to September. Tourism has become the beginning of income for local people. In 2009, Pakistan was ranked 113 out of 130 states to see, Harmonizing to the World Economic Forum s Travel and Tourism Competitiveness Report ( TTCR ) . Although due to Political instability, self-destruction onslaughts, spiritual struggle, snatch of alien and uncertainness in the state had severely affected the Tourism throughout the state, particularly NWFP, which is presently renamed as Pakhtoonkhwa. Beginning: Eco touristry: For decennaries, Ecotourism has become the important portion of the touristry concern in Pakistan, as it has offered much enormous experience along with the arresting mountains of NWFP, pulling figure of tourers all over the universe for boosting, skating, forest encampment, mounting, and researching the part s natural Parkss and woods. Pakistan ecotourism finish is unforgettable for those who have of all time visited it. hypertext transfer protocol: //whc.unesco.org/en/statesparties/pk Particularly, Swat, Huns, Aruba, Abbott bad, Murfree, Narran and Kahn have yet been known as the ideal tourers topographic point for both summer and winter season. The snow-peaked mountains, the natural Parkss and the wildlife in the woods offered a electrifying experience particularly for the 1 who is in hunt of escapade. The natural beauty of this cragged scenery has attracted figure of tourers bring forthing critical occupations for local people in the hospitality-related concerns. Furthermore the Swat vale entirely known as the Switzerland of the East has become the Centre for 800 hotels. Over 40,000 local people Pakistan employed straight in cordial reception. hypertext transfer protocol: //whc.unesco.org/en/statesparties/pk Impact of war on touristry in Pakistan: Over the past decennary, and particularly since 2007, the rapid spread of terrorist act have non merely created uncertainness in the state but besides crushed the major sector of economic system that causes unemployment, Suicide bombardment has become common in everywhere likewise, in stores, markets, public topographic points, concern Centres and institutes. War and struggle is non limited to a peculiar metropolis. Its consequence is everyplace, anybody can be victim of it. Due to contend between military and spiritual forces, the NWFP- which is considered 70 % of the state s tourers site, and where 1000000s of people involved in the touristry industry are severely beaten. Continuous war and panic has weaken both the economic system and defense mechanism of the country. hypertext transfer protocol: //www.carnegieendowment.org/files/tellis_pakistan_final.pdf Due to pip security state of affairs and many of the popular location are converted into war zones, barely few travelers now visit Pakistan. Although after 9/11 onslaught in USA, there was a slow diminution of tourers in Pakistan but the recent military operations and self-destruction onslaughts have been the last nail in the shattering of touristry industry. Since the induction of the major spiritual and military offense, the earning that comes from touristry has been worsening dramatically. From Rs 16 billion in 2007, grosss halved in 2008, with a farther major autumn in 2009. The industry is now confronting a $ 50 million one-year loss as a consequence of the military operations. The cordial reception concern had experienced a major autumn of 40 % in room tenancy countrywide. Furthermore in NWFP, the insurgence has caused the closure of tourer industry. From the last three old ages the hotels have been closed while the industry has lost of Rs 600 billion. Furthermore the conveyance industry is besides traveling through tough times. Due to immense occupation losingss in touristry and other related industry, bulk of the people have migrated to other metropoliss in the hunt of employment. Furthermore the gross that was generated from touristry has been declined by 11.8 % in 2008, while 12 % in 2009. The mean household involved in touristry concern used to gain around 40,000 per oral cavity and shortly after war their earning has dropped to 5000/ month. With more than 25,000 people killed and more than a million displaced in the past twelvemonth, planned hotel undertakings have been put on clasp. The figure of mountain climbers and foreign trekkers has reached nothing. Barbarism and bloodshed now run rampant in topographic points which one time offered peace and tranquility. No-one would woolgather of sing these topographic points for pleasance now. hypertext transfer protocol: //www.carnegieendowment.org/files/tellis_pakistan_final.pdf Furthermore adding to the crises faced by these tattered touristry industry, the federal budget has besides been cut by 36 per centum for 2010-2011 relatively with the old twelvemonth. The lone undertaking this twelvemonth will be to reconstruction and redevelopment of bing edifices. There is nt any strategy introduced in order to assist get the better of terrorist act. With the Pakistani political leading appears to unaware of the existent potency of industry, that show small or no chance in the coming old ages of touristry achieving impulse that it lost. With the whole industry standing on the boundary of prostration the hereafter looks clean for Pakistan most stunningly beautiful locations. hypertext transfer protocol: //www.carnegieendowment.org/files/tellis_pakistan_final.pdf Pakistan scheme to command extremism: In the 8th twelvemonth of the planetary war on panic, the international community has realized that it is a war of thoughts that can non be won through force. Finally Pakistan sees that states today have adopted alone attacks towards deradicalization harmonizing to the demands of their cultural, political state of affairs, and societal specification. The purpose of these practising deradicalization programmes in Middle East and South East Asia, at a corporate degree, is to alter the worldview of the affected individuals. Private sectors or at some topographic points authorities and private sectors together adopted the attack of rehabilitation and re-education of the detainees . The ground behind the weakness of war on panic on both sides of Pak-Afghan boundary line has besides some structural causes such as refusal of Taliban from Afghan authorities, public perceptual experience of Pakistan s policies as a cardinal US ally, usage of force as a precedence option, continued US drone onslaughts, denial of any alleviation and transitional justness to the victims of military operation, issue of Afghan refugees, and deficiency of trust between US, Pakistan and Afghanistan. There is a strong tie between deficiency of human security and terrorist act. Rise in extremism can take to human insecurity and frailty versa. Since independency, authorities of peculiar south Asiatic provinces have non been supplying their people with minimal security. Governments and opinion categories, alternatively of concentrating on covering with the issues of human endurance and development, embarked upon perpetuating their poPakistanr and influence. Subsequently, no South Asiatic state has been able to liberate itself from discriminatory and exploitatory policies, which led to increased insecurity and to the lifting figure of communal and terrorist outfits. Even after the job these outfits have made, no serious action has been taken by the authorities or civil society in order to decrease rise in radical tendency at the initial phase. All of the regional provinces are confronting the threat of extremism and terrorist act in one or other signifier. hypertext transfer protocol: //www.rferl.org/content/Analyst_Defeating_Extremism_In_Pakistan_Requires_Regional_Strategy/1368724.html Presently south Asiatic part are confronting serious security menace which is due to increase of terrorist act and extremism. There are assorted factors that have led towards this state of affairs. The political relations of force and extremism in South Asia is chiefly the consequence of defective national policies and intervention of external powers. The part s huge potency is hostage to unsolved inter-state and intra-state struggles. In most of the provinces, the authoritiess ( either democratic or military ) have failed in supplying good administration and work outing societal jobs such as unemployment, societal unfairness, and poorness. The political civilization in these provinces was unable to run into the jussive moods of globalisation. In add-on, alternatively of advancing integrity and integrating ( both at national and regional degrees ) it led to cultural solidarities and designation with faith and civilization. Beginning: hypertext transfer protocol: //www.cssforum.com.pk/general/news-articles/articles/26177-causes-extremism-south-asia-pakistan.html How touristry state of affairs could better in Pakistan The touristry sector is being overlooked by the consecutive authoritiess and rather bantam sum is allocated in Public Sector Development Programme that barely caters for it demands. At planetary degree, Pakistan is wrongly projected in the media and tourers are advised non to see this south Asiatic state, which offer four-season touristry chances. Security is merely non merely the issue that has haunt the terrorist act but there are besides some other factors involved which add to sufferings of this multibillion dollar trade the universe over. These factors involve like, Furthermore, Lack of substructure, installations to the tourers, conveyance, detering response from functionaries circles etc are besides some of the countries that are need to be improved.` Until and unless take this ( touristry ) industry on precedence footing, Pakistan are non traveling to see it booming. Pakistan besides needs to set in maximal resource in our touristry sector. Pakistan has really diverse and rich civilization to offer tourer together with tonss of chance for adventure touristry as the four states and three districts of Pakistan are really diverse and so different that it does nt look like to foreign tourer that they are in same state with different civilization, attractive forces and different seasons. Pakistan should better the image of state by first of bettering security state of affairs in order to convert foreign tourer that they are safe in the state because in the past the incident like snatch of American journalist and onslaught on srilankan squad together with bomb blast in large metropoliss of the state lead to a feeling among the West that Pakistan is non a safe state which is chief cause of worsening touristry in the state particularly tourist from western states are loath to see Pakistan because of the fright that state is non safe plenty. Together with these step Pakistan demand to better its image by advancing itself on assorted platforms around the universe and together advancing cordial reception industry through giving them inducements, Pakistan can catch important figure of tourer looking for adventurism or natural beauty visit Pakistan and lend important gross for the authorities of the state while supplying employment to large figure of its population. Security state of affairs for tourer in Pakistan: Pakistan have got a figure of topographic points where tourer can see and these topographic points are safe and unafraid particularly the southern portion of Pakistan is really much safe together with northern countries like gilgit and biltistan which are really beautiful and good received by tourer that even though when war on panic traveling on bu the touristry in northern countries is increasing and every more and more foreign tourer are sing these countries. The mountain there are really clean and beautiful which catch the attending tourer and that s the premier ground why many people who visited Pakistan will be able to state you that how beautiful the topographic point which is though non really promote but good received by people around the universe. Beginning: hypertext transfer protocol: //www.eturbonews.com/15162/diversity-adventure-story-and-false-media-news-pakistan Every twelvemonth 1000s fo people from the states such India and Chinas are coming to see the Pakistan and they came here andseee the state hwile goi ng back they told their households and friends about the state which is non told on media.every Pakistan receive a grea t figure of adventure tourer who came here because they believe that Pakistan is safe when they return with positive experience they act as advertizement for the state. Beginning: hypertext transfer protocol: //www.eturbonews.com/15162/diversity-adventure-story-and-false-media-news-pakistan The people of Pakistan are welcoming and they give regard to visitants and recognize them, demo them local custome anad tribal manner of making things which tourist find attractive and interesting. For the escapade tourer particularly Pakistan is really good topographic point, as in Pakistan there are immense mountains like the eastern Himalaya and other, these mountain have a tallness of over 8000 meters and are longest concatenation of mountain where people can make tracking, geographic expedition, or anything in this beautiful country. Beginning: hypertext transfer protocol: //www.eturbonews.com/15162/diversity-adventure-story-and-false-media-news-pakistan Pakistan is alone! Situated in the bosom of the South Asiatic sub-continent, it is a state with its ain history and cultural heritage, intriguing in its ain right. Pakistan was the site for one of the universe s earliest homo colonies, the great prehistoric Indus Valley Civilization, the melting pot of ancient imperiums, faiths and civilizations. The land of Pakistan scopes from exalted mountains in the North, the Karakoram and the Himalayas, through dissected tableland to the rich alluvial fields of the Punjab. Then follows desolate barrenness of Baluchistan and the hot, dry comeuppances of Sind intermixing into stat mis and stat mis of aureate beaches of Makran seashore. Come and Explore the Treasures of Pakistan with us. A visitant to Pakistan is more than a tourer to us he is an honoured invitee. Competitive advantage of Pakistan over other states: In order to vie in this environment every state in the competition to catch tourer have to offer competitory advantage which is the things that state can make best. The ownership of competitory advantage is in itself is non plenty but states like industries to pass on it to possible tourer in remainder of the universe. The footing of competitory is ever lie in the resources of the state with premier of import is the manner that state use these resource in order to acquire competitory advantage and besides with the fact that the resource which formed the footing of competitory advantage are of sufficient measure and quality. The three major resources for state are fiscal resource, physical and human resource. While these resource of fiscal homo and other physical are in economic sciences refer as land, labor and capital with the basic accomplishments entrepreneurship. hypertext transfer protocol: //www.lonelyplanet.com/pakistan/images/badshahi-mosque-pakistan $ 24057-10 It s a unfastened secret that northern countries of the state are really rich for pulling the possible tourer where the natural beautify of landscape with their traditional cultural heritage have made a Eden for eco tourer particularly. But unhappily those northern countries of the state are non really good developed and considered by authorities and hence are non really good protected and their natural beauty with their alone cultural heritage could nt efficaciously conserved by authorities of Pakistan boulder clay today. Though when sing adventure touristry we think about Nepal and other states located in the part but Pakistan has enough to offer in adventure touristry such as five out of 14 mountain extremums of K2 are situated in the Pakistan where at that place height range to as much high as 8000 metre and together with this some of the largest glaciers are situated within the district of gilgit-bilistan as these are largest glaciers outside the polar part. hypertext transfer protocol: //en.wikipedia.org/wiki/Gilgit-Baltistan Mohenjo-Daro was a metropolis located in the South of Modern Pakistan in the Sind Province, on the right bank of the Indus River. It was built between four and five thousand old ages ago, and lasted until 3,700 BP. It was portion of the Harrapan Civilization, and the metropolis had at least 35,000 occupants. Mohenjo-Daro means hill of the dead . The metropolis was about one square stat mi in size. In 1922-1927 big graduated table diggings at Mohenjo-daro Pakistanre carried out by R. D. Banarjee and continued by M. S. Vats and K. N. Dikshit under the way of Sir John Marshall. E. J. H. MacKay carried out farther diggings from 1927 to1931. Sir Mortimer Wheeler made little diggings in1950. hypertext transfer protocol: //whc.unesco.org/en/statesparties/pk In Balochistan there are many caves for cavers and tourers to see particularly the Juniper Shaft Cave, the Murghagull Gharra cave, Mughall saa cave, and Pakistan s of course decorated cave, the Mango her Cave. Pakistan is a member state of the Union International de Speleologie ( UIS ) . The northern parts of Pakistan are place to several historical fortresses, toPakistanrs and other architecture including the Huns and Chitral vales, the latter being place to the Kalash, a little pre-Islamic Animist community. [ Punjab is besides the site of Alexander s conflict on the Jhelum River. The historic metropolis of Lahore is considered Pakistan s cultural Centre and has many illustrations of Mughal architecture such as the Badshahi Masjid, Shalimar Gardens, Tomb of Jahangir and the Lahore Fort. The Pakistan Tourism Development Corporation ( PTDC ) besides helps advance touristry in the state. HoPakistanver, touristry is still limited because of the deficiency of proper substructure and the worsening security state of affairs in the state. The recent combativeness in Pakistan s scenic sites, including Swat in Khyber Parkton Kawa state, have dealt a monolithic blow to the touristry industry. Many of the problems in these tourer finishs are besides blamed on the frail travel web, touristry regulative model, and low prioritization of the touristry industry by the authorities, low effectivity of selling and a constricted touristry perceptual experience. After these countries Pakistanre being cleared off the activist groups in late 2009, the authorities, with fiscal support from the USAID, started a run to re-introduce touristry in Swat vale. Pakistan receives 500,000 tourers yearly, with about half of them heading to northern Pakistan hypertext transfer protocol: //whc.unesco.org/en/statesparties/pk Schemes to better touristry in Pakistan: 1. Safety 2. Emergency emptyings 3. Easy engagements of hotels and resorts, train and air services, cabs etc. Tourism is, in the current period, one of the countries that can supply regional and state, a profitable and economic development. Natural and anthropogenetic potency which Romania has is necessary to be decently exploited, supplying publicity and development of investing plans, able to pull a big figure of tourers. The undertaking is showing a series of specific mountain touristry development through investing plans focused on strategic quality touristry services and protect the natural environment. Airports are the gateway to the state. Facilities and managing provided at the International airdromes from a permanent feeling on the foreign tourer. Our airdromes suffer from a figure of drawbacks despite the huge betterments undertaken in recent old ages. Sufficient attending has non been paid to the periodic preparation and instruction of forces involved in managing in-migration, security and wellness cheques. Forces at the airdromes would be encouraged to larn at least one foreign linguistic communication. Suitable fiscal inducement will be provided for this intent. Facilitation counters located in the in-migration country will be manned by the personal of PTDC. Accredited representatives of recognized travel bureaus would be given individuality cards valid up to air hose and in-migration counters. Baggage handling and clearance system should be improved. The circuit operators will set up insurance screen for the tourer groups handled by them. The bing demand of constabulary enrollment and limitation of motion of aliens would be removed except where specifically required under security considerations. Most tourers sing Pakistan require visas, which are issued by Pakistani Embassies or High Commissions in other states. While execution is satisfactory, visas are an irritant to touristry and add to the cost of a vacation. Visas for subjects from some neighbouring provinces include considerable limitations, which puts important restrictions on the development of regional touristry. However, as a portion of its policy to ease touristry, the authorities has late eased limitations on visas. Beginning: hypertext transfer protocol: //www.tourism.gov.pk/travel_guide.html The Pakistan Tourism Development Corporation maintains 21 Tourist Information Centres at assorted sites across the state ; in add-on, there are information offices Operated by provincial touristry governments. However, the criterion of service offered invariable and a rationalisation of all Centres is required, with staff preparation in foreign linguistic communications and client dealingss. High-tech Tourist Information Centres of the sort available at Karachi International Airport, with e-mail, facsimile, and web site installations need to be established at the other major airdromes and metropolis Centres. A web site of 1500 pages demoing Pakistanis scenic tourer sites and cultural heritage has late been launched which will greatly heighten consciousness both nationally and internationally. Beginning: hypertext transfer protocol: //www.tourism.gov.pk/travel_guide.html There are about 41 circuit operators in Pakistan that provide finish Management services for domestic and foreign tourers. As their services are critical to the development of international touristry, they need to be treated as a primary sub-sector and supported consequently. Several countries of ordinance impact negatively on touristry, such as the forbidden Photography of Bridgess and airdromes, and restricted zones where trekkers require particular permission to come in. These restricted countries could be limited and possibly renamed license zones. Tribal leaders may be involved in the development of touristry activities in their countries. Although Pakistan possesses first tourer attractive forces, the international tourer Potential of countries such as the Swat Valley has been well reduced because of the deficiency of planning ordinances, over-development and environmental debasement. Due to miss of co-ordination between the touristry industry and governments in charge of natural, historical or spiritual sites, the touristry potency of such sites is non to the full realized. Beginning: hypertext transfer protocol: //www.tourism.gov.pk/travel_guide.html Decision: It s the lone industry, which needed more and more geographic expedition ( Zamar Sheikh ) Pakistan is a major tourer attractive force because it is blessed with natural beauty and Historical topographic points that can give immense foreign exchange if decently and methodically Exploited. Tourism could go foreign exchange gaining industry for the state. Though Pakistan, has recently taken enterprise but still there is desperate demand of tireless attempts to work this sector and to add more dimensions to pull the tourers. No proper attending was paid to tackle the God gifted chance to gain more and More foreign tourers and foreign exchange which would open up new views of Employment in the touristry sector. Furthermore the tourers may happen and research the market of their involvement in Pakistan. Engagement of private sector was of import to give encouragement to touristry. Private sector Should be given non merely revenue enhancement freedom but they besides should be provided with huge Opportunities to put and they must be facilitated besides in footings of money ; a web of five stars hotels and motels should be constructed at all tourers musca volitanss and tourer Operators may be provided necessary installations, which on the one manus helped cut down unemployment while on the other harness foreign exchange. Private sector should take enterprise to develop and work all tourer attractive force and Historical location in the state, which unluckily, has suffered due to negative Concept about its jurisprudence and order. Good hotel industry acceptable to the international criterions would give encouragement to the Tourist industry, which has suffered because of a figure of grounds and one of them, was deficiency of proper adjustment for local every bit good as foreign tourers. At present there are about 4000 to 4500 suites available in five star hotels throughout Pakistan, which were deficient to the demand. There are jobs n Pakistan which prevent this state from pulling its due portion of international tourer and hence to pull the tourer and to hike economic system the authorities of Pakistan have to take serious step to forestall menace of security to tourist together Pakistan demand to advance itself as tourer finish at international forums but these both step are every bit of import. The most of import facet security concern of tourer and hence without taking proper steps to avoid security menace of security. the authorities of Pakistan should be witting and careful when people visit this state and must demo them how low and welcoming they are and how interested people in Pakistan are to recognize the foreign tourer every bit good as local tourer likewise. Pakistan has genuinely possible for being a hot tourer topographic point in part particularly for adventure touristry and eco touristry its potency is non unobserved but demand of the hr is promote itself and to cut down the concerns tourers.

Organizational Communication Process

Organizational Communication Process Introduction In any company, effective communication is very important because it ensures smooth running of the day to day affairs. Transmission of positive information is majorly not an issue because people are always receptive of good message, and the channels of communication are not strained in delivering the message.Advertising We will write a custom case study sample on Organizational Communication Process specifically for you for only $16.05 $11/page Learn More However, it is not always that the company will be in harmony of each person’s actions, and a time will come when a negative message has to be passed on to one or more employees. Negative messages spread faster than positive messages therefore; every company should take control of its communication channels to ensure that information is released procedurally and to the right people only. This is because if the wrong people get the information then the reputation as well as performance of the company will be at jeopardy. In this regard, PC+ has to incorporate communication channels that would not give their competitors a competitive advantage and threaten their command in the market. Problem Statement There has been a communication breakdown between the sales manager, Leslie Jones, and the sales agents in Melbourne as regards the delay of the order that Coverpoint had placed. The weakness of communication channels is also manifested by the time that it takes to for the sales manager to discover that the order has not yet been delivered, as well as the direction from which the information of non-delivery is coming from. It is expected that Leslie should discover that the order has not been delivered before his boss discovers so, but in this case the sales manager learns the problem from his boss. On top of that, Leslie needs to have direct contacts with at least major customers so that he can facilitate their transactions given that the company operates in a very com petitive environment. But in this case, Sam is not able to reach Derek, the sales agent, on phone while at the same time he cannot reach Leslie because it is not indicated that he has direct contact with him. Communication is also supposed to be inclusive and if there is any employee who is going to be affected, then the employee should be the first one to be informed before any other person gets the information (Adair 2011). But in the case of PC+ Le Mary gets the information first before Derek and it is Derek who is directly affected. In addition to that, it is depicted that employees are not able to communicate their problems to the management such that action could be taken to prevent possible losses that may be imminent due to reduction in performance of the troubled employees.Advertising Looking for case study on business communication? Let's see if we can help you! Get your first paper with 15% OFF Learn More Effective Approaches Communication is param ount and the channels of communication play a key role not only in times of crisis, but also in all activities of the company. It is therefore important that any situation be cautiously handled bearing in mind that the mode of communication makes the employees, customers and competitors interpret the message differently (Woodside 2001). PC+ had several problems which needed to be addressed and communication was important. To begin with, the information that an order for coverpoint had delayed is emanating from an associate contrary to the expectation that Leslie should have the information. In this regard, Sam needed an assurance that PC+ treasures him and they were committed on solving the problem while assuring him that the same would not happen again. On top of that, the expectation of Sam from PC+ needed to be increased if his loyalty to PC+ was to be sustained. The theory of sense making insists that, during crisis management needs to show that it is committed and able to tackl e the situation (Maitlis Sonenshein 2010). Additionally, since Leslie had confirmed from the warehouse that coverpoint’s order was due to be shipped the following day, he should have informed Sam before the IAPD meeting because this will show that action has been taken. This would also eliminate the chances of Sam talking badly of PC+ during the meeting. It is PC+’s culture to deliver according to the requirements and within the deadlines except this time round, when Derek has been unable to deliver due to his personal issues. Leslie should have used this as his weapon when communicating with Sam. At the cocktail party, Leslie should have ensured that he talked with Sam and explained each change because after that there is no any other time. The news to Sam must include a definite timeline within which the order will be delivered. Leslie should inform Sam that Mary will be working together with Derek and explain that this was done to ensure that orders do not delay in future. It should be noted that, though it is paramount for Leslie to attend the Hong Kong meeting, going there with definite answer as regards coverpoint’s order should be his main aim in order to protect the image of PC+. On top of that, performance of Derek had declined and this had been attributed to the family problems that Derek was facing. Leslie should have aspired to satisfy Leslie’s needs thus, giving him time off was the best option. In the theory of human motivation, Abraham Maslow states that human beings can be motivated if their needs are satisfied beginning from the very basic ones and moving to the higher ones (Hollyforde Whiddettt 2002).Advertising We will write a custom case study sample on Organizational Communication Process specifically for you for only $16.05 $11/page Learn More In tackling the problem of Derek, Leslie was right to apply Maslow’s theory which categorizes human wants in the order in which they sh ould be satisfied to increase their performance. In the theory, physiological needs come first followed by safety needs then belonging/love needs, esteem needs and finally self-actualization needs which improve the performance of an employee. Therefore, unless the belonging needs of Derek, which were in crisis, were satisfied his full potential could not be realized. For that reason, the three months payable leave that Leslie suggested was important to help Derek sort his situation out. However, the mode of communication should have been different from the approach that Leslie used when he discussed the situation with Mary before passing the information to Derek. Communication to employees is very effective if it is from the top, because it increases employees’ confidence besides convincing them that the option is the best (McGregor Gershenfeld 2006). The fact that Mary received the information to take over from Derek before the situation was explained to Derek might have se nt the wrong message to Derek and the other employees. Though Leslie should have allowed Mary to handle Derek’s duties since Derek had a lot of issues to sort, he should have done so in a manner that could not have presented Mary as taking over from Derek, at least until he personally communicated with Derek. On top of that, it is prudential for any aspects of change to be fully explained whether they are positive or negative, and the communication channels should personalize the explanations to address how each employee is affected by the changes (Collins 2009). Leslie did not achieve this because he was racing against time and just delegated Derek’s duties to Mary without any formal communication and explanation. This could have been more effective if Leslie had contacted the head of Melbourne to explain the changes and let the head be the one to explain the changes to other employees. Alternatively, Leslie could have sent a senior employee from the main office to de liver the message and offer explanations at Melbourne thus, limiting negative reception of the changes which were the cause of employee unrest. In addition to that, the information to Derek could easily be delivered by an E-mail because it is faster and confidential (Bidgoli 2010) and this will at the same time explain why he should take sometime off to solve his family issues. However, the mail should not make him feel that he his jeopardizing company affairs, but should portray a lot of expectations in him from the organization and make him feel that the organization treasures him and that is why they are concerned about his state of affairs. This will be inline with the theory of sensemaking.Advertising Looking for case study on business communication? Let's see if we can help you! Get your first paper with 15% OFF Learn More Lessons to Learn The situation in which PC+ found itself should serve as a lesson to advice the management about the weaknesses in the communication channels. Firstly, PC+ should implement a two way communication channel which will help in speeding up the flow of information either from the management or from the employees. If this was in place, then the information that Derek’s problems were interfering with his work performance would have reached Leslie early and necessary action taken. On top of that, PC+ management should ensure that all orders are followed up to ensure that delivery is done in time. The lack of this makes the information that coverpoint’s order has delayed than expected get Leslie by surprise while it is expected that, given the significance of coverpoint in the sales of PC+, Leslie should have had the information. On the same point, it is noted that communication between the customers and the organization is not efficient, because despite the fac t that Sam is a very influential customer when his order delays his calls go unanswered. Maintaining close relationship with all customers ensures that any dissatisfaction on the part of the customers is communicated to the right people thus, eliminating the chances of the customers complaining to the competitors (O’Rourke 2009). Moreover, it is important that customers are given the correct Information about the status of their orders besides making sure that their enquiries get feedback immediately. This can be achieved by putting in place a customer call center that will ensure that all customer queries are effectively addressed. Furthermore, the unrest that was exhibited by employees when they learnt that Mary had taken over the functions of Derek was as a result of ineffective communication, where the information seemed to originate from their colleagues instead of emanating from the management. In this regard, the PC+ management should learn that some kinds messages nee d to be communicated using the top down information channel as opposed to the horizontal channel (Daft Marcic 2012). The information that Mary should replace Derek temporarily while Derek goes on leave, should be communicated by a senior official so as to make the employees see the need for it. Technology has also made communication easy and teleconferencing can enable communication of such matters effective (Bidgoli 2010). In conjunction with that, employees need to be motivated to work and their needs should be satisfied if their full potential is to be realized. Therefore, any personal problem affecting an employee should be solved efficiently to enable the employee perform without distraction. In this regard, PC+ needs to put in place mechanisms to ensure that employees are free to communicate their problems to the management so as actions could be taken. This will ensure that employees’ personal problems are discovered early and prevention mechanisms implemented to ensu re that organizational activities are not affected. On the same note, team work in an organization helps in improving organizational performance (Tubtimhin pipe 2009). But this is not the case in PC+ organization, which is depicted when even Mary who sometimes helps Derek is not aware that Coverpoint’s order has not been delivered. Conclusion Communication is very important in any organization and the flow of information not only helps in giving an organization an upper hand in the competitive market, but also determines the success of the firm. Additionally, it is important for any organization to ensure that the channels of communication used are the correct ones, and any information is explained properly to ensure that communication sends the intended meaning. Lack of effective communication channels can easily lead to failure of an organization, and for this reason each organization should ensure that communication is effective and efficient. References Adair, J 2011, Ef fective Communication: The Best Management Skill for All, Pan MacMillan, London. Bidgoli, H 2010, The Handbook of Technology Management: Supply chain Management, John Wiley Sons, Hoboken. Collins, S 2009, Effective Communication: A Workbook for Social Care Workers, Jessica Kingsley Publishers, London. Daft, RL Marcic, D 2012, Understanding Management, Cengage Learning, Stanford. Hollyforde, S. Whiddett, S 2002, Motivation Handbook, CIPD Publishing, London. Maitlis S Sonenshein, S 2010, ‘Sensemaking in Crisis and Change: Inspiration and Insights from Weick (1988)’, Journal of Management Studies, vol. 47, no. 3, pp. 551-580. McGregor, D Gershenfeld, JC 2006, The Human Side of Enterprise, McGraw-Hill Professional, New York. O’Rourke, JS 2009, Effective Communication, Dorling Kindersley, London. Tubtimhin, J Pipe, R 2009, Global E-Governance: Advancing E-Governance through Innovation and Leadership, IOS Press, Amsterdam. Woodside, AG 2001, Getting Better at Sen semaking, Emerald Group, Bradford.